Vwala! is owned and operated by Pure Verticals, Inc., a social commerce & media monetization solutions company. Through its patent-pending technologies, Pure Verticals provides thought-out and highly efficient social commerce and social content monetization technologies that span P2P, B2C, C2C, B2B and business supply chains.

Vwala! is a new social media monetization tool for bloggers, social members, or any content publisher on the Web. Vwala! gives you 100% control, works practically everywhere, has centralized management, works on mobile, let's anyone make money from YouTube viral videos, and provides comprehensive revenue share for all participants.

Working seamlessly alongside Vwala! is CommerceSocial, revolutionary new social commerce software designed for merchants of any size. It's 'portable' software made possible using a simple string of embed code that allows CommerceSocial to work everywhere. Merchants are now able to have full, branded stores on any social network or blog site they want. CommerceSocial is provided with an unlimited store and site license for all merchants, with zero startup and no monthly fees.

Vwala! and CommerceSocial are provided to the open marketplace as SaaS (software-as-a-service).

Pure Verticals, Inc. is based in the San Francisco Bay Area with offices in San Leandro, California.